ALHAKEEM, Laith Ali Yousif Al-hakim; AL HAMAMI, Zain Mohammed Saeed. The Capabilities of Artificial Intelligence and its Impact on Content Marketing: An analytical Study of Customers and Employees Opinions at French company Nactalia in Iraq. Al-Ghary Journal of Economic and Administrative Sciences, Kufa, Najaf, IRAQ, v. 20, n. 3, p. 868–919, 2024. DOI: 10.36325/ghjec.v20i3.17271. Disponível em: https://journal.uokufa.edu.iq/index.php/ghjec/article/view/17271. Acesso em: 3 jun. 2026.