The role of dynamic strategic planning capabilities in enhancing the innovation-based business model

Abstract

This study aims to identify the correlation and effect between dynamic strategic planning capabilities and business model innovation in a number of private sector banks in the Kurdistan region – Iraq. Inductive reasoning was adopted to conduct this study, which relies on a questionnaire as the fundamental technique for data collection. To achieve the research aim, two hypotheses were developed: the first indicates that there is a significant correlation between dynamic strategic planning capabilities and business model innovation; the second indicates that dynamic strategic planning capabilities significantly impact on the business model innovation. Using a non-random sample technique, the questionnaire was distributed to managerial leaders in the banks under study; fifty-one questionnaires were considered valid for analysis. This study relied on a set of statistical tools to analyze data by using the (SPSS) package.