The Role of Proactive Behavior in Enhancing Organizational Ambidexterity Effectiveness
DOI:
https://doi.org/10.36325/ghjec.v20i1.15326Keywords:
Proactive behavior, Organizational AmbidexterityAbstract
This research aims to investigate the influence of proactive behavior on the effectiveness of organizational ambidexterity, focusing on the perspectives of faculty members in private universities. The study seeks to understand the dimensions of proactive behavior as an influential factor, including responsibility-taking, problem prevention, individual innovation, and employee voice. These dimensions are examined as independent variables in their relationship with organizational ambidexterity, which is measured through its dimensions of investment, exploration, and a flexible organizational structure. The study addresses the necessity of enhancing proactive behavior to promote organizational ambidexterity in private universities. The research involves three selected universities, and a random sample of( 144) faculty members, along with deans, their assistants, department heads, and section managers, totaling( 220) participants from the academic community. Statistical analysis, conducted using SPSS V.26, The existence of a strong correlation between proactive behavior and organizational ambidexterity, and the presence of an impact relationship between the dimensions of proactive behavior and organizational ambidexterity
Keywords: Proactive behavior, Organizational Ambidexterity
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