Tourism media as a means of communication to achieve tourism development among tourists in the tourism workplace (tourist companies and hotels)

Abstract

The current study aims to clarify the role of tourism media as a means of communication to achieve tourism development among tourists in the tourism workplace in travel and tourism companies in the Najaf Governorate. The problem was identified in several questions, the most important of which is what is the level of presence of tourism media as a means of communication to achieve tourism development among tourists. The study targeted the questionnaire method, as (80) questionnaires were distributed to employees of travel and tourism companies, and after sorting and checking them, it was found that (75) questionnaires were suitable for analysis. The study found that there is an influence and connection between tourism media and tourism development..