Inflation rates and their impact on the rate of return of the establishment (An analytical study of Asia Cell Company in Iraq for the period 2007-2017)

Abstract

This study examines the effects of inflation on Asiacell's revenues in the environment (Iraq), and it turns out that the expected return required for the company is not always linked negatively to the rate of inflation, but the high inflation rates in some circumstances linked to a real increase in the value of assets. If inflation raises the real price of consumption enough, it may end up customers or dealers with the company to convert the real purchasing power from one company to another, until the company offers the best offers to attract them or reduce prices with better services to increase the return,Asiacell) in Iraq and for the period 2007 to 2017 to know the effect of the rise and fall in inflation rates on the company's revenues were analyzed and it was found that the correlation of inflation during this period with the expected return is inversely correlated, and with the return required directly linked and ended the research a set of conclusions and recommendation.