Persuasion according some women in the Holy Qur’an (Zulaikha, Asia, Bilqis) e

Abstract

Persuasion is one of the methods that people adopt to reach the desired goals. The personalities who practiced persuasion in the verses spoken by women are (Zulaikha - Asia - Balqis), each of these women used a different means from the other to persuade the other party and achieve their goals. The study finds that Zulaikha used three means to achieve her goals (appeasement - coercion - and persuasion), while Bilqis adopted the means of sending the gift, and finally Asia relied on the kind word to influence others, and she was the one who succeeded in persuading her from the aforementioned women