The role of digital transformation in enhancing the quality of banking services in the banking sector “A case study in Egyptian and Iraqi banks”
DOI:
https://doi.org/10.36325/ghjec.v18i00.15172Keywords:
Digital transformation, Quality of banking services, National Bank of EgyptAbstract
This study aimed to know and analyze the role of digital transformation in enhancing the quality of digital banking services, at the National Bank of Egypt and Al-Mansour Investment Bank of Iraq. The questionnaire tool was used as a means of collecting data to test the hypotheses of the study using appropriate statistical methods provided by the Statistical Software Service (SPSS), and the study reached a group Among the results and recommendations, the most important is that there is a strong correlation between digital transformation and the quality of digital banking services, as well as a positive moral effect of digital transformation on the quality of banking services.
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