قياس الاداء المستدام لجامعة الكوفة باستعمال بطاقة الاداء المتوازن المستدام

Authors

  • كرار عبد الاله عزيز
  • علي جاسم عبيد
  • إنعام محسن غدير
  • قيصر علي عبيد

Keywords:

Sustainable performance, financial perspective, social perspective

Abstract

The research aims to measure and evaluate the sustainable performance of kufa university according to the sustainable balanced scorecard indicators, and to show its ability to serve society through social and environmental performance indicators. Therefore, sustainable orientation is considered necessary in the contemporary business environment because it reflects the clarity of the strategic objectives and work roles of the teaching and support staffs for achieving educational services of high quality, and for supporting creative capabilities , which is making a university an important factor for the work market. The methodology research depended on the financial and non-financial data from (2017-2018) . The results were measured according to the case study of kufa university. The results showed that the university of kufa is able to transform from an operational perspective to a sustainable performance focusing on social and environmental indicators. The kufa university is started to achieving sustainable performance to enhance the quality of its services. The research recommendations advice university leaderships to make more interesting to environmental and social factors when adopting strategies for higher education and scientific research, in addition to create multiple lines with the market and society.

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Published

2021-11-16

How to Cite

عزيز ك. ., عبيد ع. ., غدير إ. . and عبيد ق. . (2021) “قياس الاداء المستدام لجامعة الكوفة باستعمال بطاقة الاداء المتوازن المستدام”, Al-Ghary Journal of Economic and Management Sciences, (0000), pp. 86–101. Available at: https://journal.uokufa.edu.iq/index.php/ghjec/article/view/1804 (Accessed: 5 December 2022).